Arvind: Denim traceability with TextileGenesi...
Arvind

Denim traceability with TextileGenesis

(Source: Pexels)
(Source: Pexels)

Over half of consumers want their fashion to be sustainable and about 80 % desire more transparency from brands about their supply chains.

Brands are responding to this growing need for eco-friendly fashion, and over the last few years, leading labels have set targets for fully sustainable and traceable products. TextileGenesis, Hong Kong/China, is working to solve traceability with a blockchain platform that enables fiber-forward visibility for brands. In the system, each kilogram of fiber is assigned a “fibercoin” in the blockchain. This digital twin travels with the fiber throughout the supply chain, and each time the physical material changes hands, so does the fibercoin. This enables companies to verify the authenticity of a material – such as organic cotton or recycled polyester – by ensuring the volume of a fiber claimed matches the amount received.

The platform has also on-boarded more than 1,000 fabric suppliers. The textile manufacturer Arvind Ltd., Ahmedabad/India, is among these partners, and is using TextileGenesis to track from fiber to finished good. Part of the TextileGenesis program at Arvind involves tracking materials in its Renaissance textile-to-textile recycling division, which reuses both post-consumer and post-industrial cotton. TextileGenesis also allows Arvind to track its cotton sourced from India and recycled polyester.

The platform has also onboarded more than 1,000 fabric suppliers. The textile manufacturer Arvind Ltd., Ahmedabad/India, is among these partners, and is using TextileGenesis to track from fiber to finished good. Part of the TextileGenesis program at Arvind involves tracking materials in its Renaissance textile-to-textile recycling division, which reuses both post-consumer and post-industrial cotton. TextileGenesis also allows Arvind to track its cotton sourced from India and recycled polyester.

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